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THE CHALLENGE: Nefinsa, the holding company of important
Spanish corporations such as Air Nostrum, Gamesa and Uralita among others,
needed to increase its brand presence and provide information to strategic
and financial partners, mass media and potential investors.
THE SOLUTION: A modular and flexible Web site that
allows the people in charge of Group Communication
to add and modify contents with total autonomy in two
languages. The design of the site is flexible enough
to allow the addition of new sections in the future.
THE RESULT: Nefinsa's Web site is now the central
tool of its communication strategy. The company can
now broadcast relevant information to its stakeholders
without needing external help and keep in line with
their brand values. |
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